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These 10 free ID-DIC questions are organized by exam domain, so you can see how each part of the Intuit Design for Delight Innovator Certification blueprint is tested. Reveal the answer and explanation under each question.
Residents of a housing co-op lose wages when they take time off for repair visits that are later rescheduled. A live scheduling page is proposed. In Design for Delight, the customer benefit to pursue is:
Correct answer: D - Dependable repair visits that let residents plan their time off.
To the returns manager, 'instant replacement' means shipping a new item immediately. To the designer, it means arranging an exchange at the customer's door. They sketch the experience together and agree on what the proposed service will do. No customers have seen the sketch. What has this prototype accomplished?
Correct answer: B - It has given the two colleagues a shared, concrete understanding of the service.
A florist calls taking card payments 'straightforward.' You watch her copy every transaction number into a notebook, then check the numbers at closing time. Asked about the notebook, she replies, 'It's just a habit.' What would you ask next to understand its purpose?
Correct answer: C - Can you walk me through the last time you used those written numbers?
Volunteers send availability changes by email and text, but neither channel updates their charity's shared roster. A coordinator drafts this customer problem statement: 'I am coordinating Saturday volunteers. I am trying to fill every shift, but I cannot see who is available, because I need a better scheduling app, which makes me feel overwhelmed.' Replace only the 'because' clause with the cause supported by the observation.
Correct answer: B - because availability changes do not reach the shared roster
Independent makers lose work time waiting for shared workshop tools and must rearrange jobs when tools are unavailable. They want to trust that they can finish a planned job. Which statement is the strongest ideal customer state for these makers?
Correct answer: A - The tools I need are always ready; my work proceeds as planned; I feel confident accepting jobs.
Five minutes into brainstorming ways to reduce reception queues, the operations manager says, 'Self-check-in is out; our current software cannot do it.' The facilitator is still collecting possibilities. How should the facilitator handle this objection?
Correct answer: A - Keep the idea in play and return to feasibility when narrowing the options.
Three colleagues use 100-point narrowing to judge how strongly three concepts could reduce missed appointments. Their allocations to concepts A, B, and C are 40/40/20, 20/60/20, and 35/25/40. Only one concept can enter the next customer experiment. What do these scores justify?
Correct answer: B - Advance concept B with 125 points to test its benefit with customers.
A lunch service will reuse its containers for the following day's deliveries. Staff have demonstrated that cleaning and tracking meet the required turnaround. Customers like the proposal, but none has used it. Two label designs are still being considered. Which assumption deserves the first customer experiment?
Correct answer: D - Customers will return containers before the next delivery cycle.
Forty eligible customers receive an equipment-sharing offer on the same day. Before the trial, the team defines success as at least 30% making a paid reservation within seven days. The log records 16 paid reservations from 10 of these customers within that window. Four other customers first make paid reservations on day nine. Record the result against the original criterion.
Correct answer: C - 25% qualified within the measurement window; the criterion was missed.
Commuters tell a bicycle shop they would welcome collection and return of bikes needing repair. Staff can already provide the service manually. The business needs customers to pay $12 per collection before it can justify an automated booking system. The strongest evidence about willingness to pay would be:
Correct answer: A - Paid $12 reservations by target commuters for actual collection slots.
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